Is it really two-way, or can you only send?

Both directions, for both SMS and MMS. Customers text or send a photo to your business number, it lands in a shared thread, and anyone on the team can reply from that same number.

Can I send and receive photos?

Yes. MMS works both ways on the same number as the calls. Video messaging is not supported; photographs are.

Can more than one person see the messages?

Yes. Threads are shared across the team rather than living on one person's handset, so somebody else can pick up a conversation they did not start.

Does the customer see a staff member's mobile?

No. Every message goes out on the business number, so replies come back to the business.

Can I use it to send marketing to my customer list?

No. Your business number is for conversations with your own customers. Bulk and marketing messaging goes out on the platform messaging channel instead, and a number that starts behaving like a broadcast is throttled, which is what keeps ordinary messages deliverable.

Is there a per-message charge?

No. Standard Australian SMS and MMS are included in the $79 monthly charge under fair use, with no per-message metering. Fair use means ordinary day-to-day business conversation, not bulk, automated or marketing sending.

Will messaging work if I bring my existing number?

Usually, but not always. Some numbers can be transferred for calls but not for SMS, and that is the carrier's decision rather than Seglo's. The transfer check tells you which of the two you are getting before you commit.

Business SMS and MMS

Two-way SMS.
Two-way MMS.
One business number.

Customers text your business number and anyone on the team can answer, from that same number. Photos travel both ways too.

How the number is shared

Two-way SMS

They text the business number, you text back from it

Two-way MMS

Photos in and photos out, same number

Shared threads

Anyone on the team can pick up the conversation

01 / The half that goes missing

Most business numbers can receive a text and never answer one.

A customer texts to move an appointment. It lands somewhere nobody checks, or on a number that cannot reply, and forty minutes later somebody rings them back from a personal mobile. The customer now has two numbers for you and no idea which one works.

The version people settle for is a staff member answering from their own phone. That fixes the reply and breaks everything else: the thread is private to that handset, and it leaves with them.

A one-way number is not a messaging channel. It is a notification with nowhere to land.

02 / Both directions, both formats

They text it. You text back from it.

Two-way SMS and two-way MMS run on the same Australian number your customers call. A text arrives in a shared thread against that customer, anyone on the team can answer it, and the reply carries the business number.

MMS matters more than it sounds. A customer sending a photo of the thing they are asking about is the fastest description you will ever get, and being able to send one back is often the whole answer.

Nothing your team sends goes out under a personal number, in either format.

See where the threads live

Four directions that all work

Inbound SMS

Arrives in a shared thread against the customer, not on one handset.

Outbound SMS

Sent from the business number. The customer's reply comes back to the business.

Inbound MMS

Customers send photos to the same number they call.

Outbound MMS

Send photos back from the business number.

03 / Why there is a fair-use rule

Conversation, not campaigns.

Standard Australian SMS and MMS are unlimited on the plan under fair use, with no per-message metering. Fair use means talking to your own customers. It does not cover marketing blasts, bulk sending or automated sending, and a number that starts behaving like a broadcast gets throttled.

That rule is not there to be awkward. A number carriers see as a broadcaster stops getting delivered, and the messages that suffer first are the ordinary ones you actually needed to arrive.

04 / What it does not do

Said plainly.

Video messaging is not supported. Photographs are.
Facebook, Instagram and WhatsApp messages do not arrive here. SMS and MMS do.
Marketing blasts, bulk sending and automated sending are not permitted on your business number.
Some ported numbers arrive voice-only, when the losing carrier will not transfer SMS.

Straight answers

About texting from a business number.

Is it really two-way, or can you only send?: Both directions, for both SMS and MMS. Customers text or send a photo to your business number, it lands in a shared thread, and anyone on the team can reply from that same number.
Can I send and receive photos?: Yes. MMS works both ways on the same number as the calls. Video messaging is not supported; photographs are.
Can more than one person see the messages?: Yes. Threads are shared across the team rather than living on one person's handset, so somebody else can pick up a conversation they did not start.
Does the customer see a staff member's mobile?: No. Every message goes out on the business number, so replies come back to the business.
Can I use it to send marketing to my customer list?: No. Your business number is for conversations with your own customers. Bulk and marketing messaging goes out on the platform messaging channel instead, and a number that starts behaving like a broadcast is throttled, which is what keeps ordinary messages deliverable.
Is there a per-message charge?: No. Standard Australian SMS and MMS are included in the $79 monthly charge under fair use, with no per-message metering. Fair use means ordinary day-to-day business conversation, not bulk, automated or marketing sending.
Will messaging work if I bring my existing number?: Usually, but not always. Some numbers can be transferred for calls but not for SMS, and that is the carrier's decision rather than Seglo's. The transfer check tells you which of the two you are getting before you commit.